Customers are at war with corporations in a new global battlefield. Mass consumption is at an all-time high while customers have more options than ever, raising their expectations to new heights.
But fast-growing businesses looking to cut labour costs are outsourcing customer service. Face-to-face time with consumers is minimal and customer satisfaction has declined dramatically.
Customer (Dis)Service asks if we can blame corporations for putting their bottom line ahead of customer satisfaction? Or do consumers want too much?
In any case, what happened to good old customer service?
Cast/Participants: Ann-Marie MacDonald