Year of Production: 2018
The Méchant trip! digital component consists of a companion website, an interactive stunt (Machine à trip), active community management mainly on Facebook and Instagram, and an original playlist rendezvous to encourage second-screen participation during the first TV broadcast. The site’s unique and exclusive content has been perfectly adapted to meet the interests and consumption habits of a young online audience.
PRODUCTION COMPANY: 9223-3287 Québec inc. (Wabanok)